About us

About Us — Sockscarving
Our story
SOCKS SHOULD BE BOLD.
NOT BORING.

We started Sockscarving because we were tired of opening our drawer and seeing the same forgettable socks. If you're going to wear something every single day — it better say something about you.

2.5M+
Pairs sold worldwide
500+
Bold designs
3
US city collections
2023
Founded in Ahmedabad
THE MOST UNDERRATED STYLE MOVE YOU MAKE EVERY DAY.

Nobody talks about socks. But everyone notices them. That tiny flash of color when you sit down, cross your legs, or kick off your shoes — that's your personality showing. We design for that moment.

How it started
FROM ONE DESIGN
TO A MOVEMENT.

In 2023, three friends in Ahmedabad had a simple frustration — every sock brand in India was either plain and boring or trying too hard. Nobody was making socks that felt genuinely cool without being expensive.

So we made one design. Put it online. And it sold out in 48 hours.

That was the sign we needed. We quit our comfortable jobs, rented a tiny office, and went all in on the idea that socks could be a genuine design product — not an afterthought.

Three years later, we've shipped over 2.5 million pairs across India, built a team of 25 people, and now we're bringing our boldest designs to the United States — starting with the cities we've always been obsessed with.

BORN IN AHMEDABAD.
DESIGNED FOR THE WORLD.

We're an Indian brand that thinks globally. Our designs are inspired by the places, sports, food, and culture that people worldwide actually love — not what some focus group said was "on trend."

2023
What we believe
THREE RULES.
NO EXCEPTIONS.
Bold or nothing

If a design doesn't make someone stop and say "wait, where did you get those?" — it doesn't ship. Zero-tolerance policy for forgettable socks.

Quality first

Bold designs mean nothing if the sock falls apart after three washes. Premium cotton blend, reinforced heel and toe, consistent sizing. Every single pair.

Culture-driven

Our designs come from real places, real teams, real streets. NYC taxis. Hollywood hills. Vegas card tables. We design for people who wear their city with pride.

Now in the USA
THREE CITIES.
SIX DESIGNS EACH.

We didn't come to the US with a generic collection. We came with something specific — city pride, on your feet.

NYC
New York City
Taxis · Pizza · Borough Map · Burgers
LA
Los Angeles
Hollywood · Lakers · Basketball · Flames
LV
Las Vegas
Card Suits · Lucky Symbols · Neon
The people behind it
SMALL TEAM.
BIG AMBITION.
V
Viren
Founder & CEO

The guy who quit a comfortable job because he couldn't find a good sock. Now runs a brand that ships millions of pairs. Still wears the boldest pair in every room.

Y
Yaxit
Co-founder & CMO

Turns bold sock designs into campaigns people actually remember. The brain behind why you're reading this page right now.

Y
Yash
Co-founder & Marketplace Lead

Makes sure Sockscarving shows up everywhere you shop. The reason 2.5 million pairs found their owners.

OUR PROMISE TO
EVERY CUSTOMER.

Every pair ships with our guarantee — if you don't love them, we'll make it right. No questions, no hassle, no boring customer service runaround.

Shop the collection →

Free shipping on US orders over $29  ·  Ships in 3–5 business days  ·  30-day free returns